While I did not have a chance to attend the Travolution Summit last week I found a very nice video from the conference.
In it several industry insiders give their perspective of the challenges that the travel industry is facing for the next 12 months.

While the perspectives are for sure tilted towards trends and issues in the online segment some themes emerged across the board:
- UCG, UCG, UCG, UCG - do we need to say more?
- The issue of trust and authority in an online environment
- The impact the whole environmental footprint debate will have
- Rise of video in an online environment
- Creating loyalty

Find the video here.

This entry was posted on Monday, April 30th, 2007 at 4:57 pm and is filed under Industry Observations. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.